Asili was born out of a passion and curiosity for the traditional craft and community of the artisans in East Africa. The name borrows from the Swahili word for essence, genesis, the source of something. It stands for the truth or fundamental nature of a person or object. Through collaborations with like minded designers, architects and brands, Asili aims to produce quality, ethically designed pieces that will in turn, provide business and a sustainable income for the artisans and their families. Asili strives to ensure the production of the products has only a positive impact on the environment and communities who create them.